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REPORTED · NEWSPublished Jan 28, 2026

Nike Cuts Hundreds of Jobs Amid Supply Chain Automation Efforts

EMPLOYEES AFFECTED
300
SHARE OF WORKFORCE
~0.4%
EFFECTIVE DATE
Oct 1, 2023
300 OF 79,400 EMPLOYEES

What we know

Based on news reporting.

Summary

Nike, Inc. has recently laid off approximately 300 employees as part of its ongoing efforts to embrace supply chain automation. This decision reflects the company's strategic shift towards enhancing operational efficiency and adapting to changing market demands. The layoffs are part of a broader trend within the industry, where companies are increasingly automating processes to reduce costs and improve productivity. While the specific departments affected were not detailed, the move underscores Nike's commitment to innovation and operational excellence in a competitive landscape.

NIKE, Inc. cut 300 jobs as of October 1, 2023.

That is roughly 0.4% of the 79,400 people NIKE, Inc. employs.

LayoffTalk has tracked 21 layoff events at NIKE, Inc. since October 2023, affecting a combined 7,933 employees.

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SOURCE
News reporting
View original source ↗
N
NIKE, Inc.NKE
Consumer Cyclical · 79,400 employees
21
EVENTS TRACKED
11K
AFFECTED SINCE 2023
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CREATED JAN 28, 2026LAST UPDATED JAN 28, 2026